Thursday, January 14, 2016

Advertising Tired advertising professionals led to the site on the dark web – medievärlden.se

Advertising Site Adland has launched a version of the site on the dark web where it is easier to surf anonymously. This is to site visitors want to avoid advertising.

When Apple introduced the ability to block advertising in iPhone noticed Adlands president’s box Wäppling a radical change. The proportion of visitors using ad blocker increased to 65 percent.

Because of this, she launched last week a version of the site on the dark web for users who want to surf completely anonymous. It took her about five minutes to put out the site which made her the second major publicist for ProPublica on the dark web. The site has so far had about 30-40 visitors.

– The key is not how many people visit the site, but that the possibility exists, she says.

For her visitors, which largely consists of people in the advertising industry, it is not just about avoiding visible banners. More people are using advertising blockers and other software to avoid malware and to ensure that your personal data is not stored and disseminated.

– It is no wonder that more people now want to take control of their data. I have warned for this for over ten years. If advertising networks had not been so botched we probably would not have had these problems with Adblockers now, she says.

According to ASK Wäppling are ad networks soon indistinguishable from spyware and malware.

– They have distorted .js, hidden iframes, many redirects, invasive tracking suspected top-level domains, and saves personal data in URLs.

Why do you think that you listened to your warnings before?

– I think it is partly a question of naivety, that it has increased the circle for which you trust too much. It’s not just the audience who become victims, but also the ad networks that may be affected by the advertising pirates.

She allows herself no third party services on their site, but that she is quite alone. On many media sites called a large number of third-party services, and these may in turn call other services.

– Lets you enter a service you often get with five others. If you allow calls from, for example, Twitter, Youtube or Disqus, call the in turn other services.

The external services often save data from the site’s users, and as they store such large amounts of data they generate considerably more than site owners.

Another problem is that some of the third party services may admit rogue traders infiltrate the code. As for the so-called “click-jacking” are even ad networks cheated, ash Wäppling cites the example of a trick that will mean adding an invisible iframe over the button in which to accept cookies on a site. When the visitor clicks to accept cookies ports it instead on an advertiser’s site.

– When fooled both the user who believe that it accepts cookies, and ad network that pays money to the pirates.

She do not think that banner advertising as it exists today has no future.

– We have reached a tipping point. For me it is clear that publishers will have to find other ways to make money.

Adland.tv to adland.tv are accessible via the Tor network via .onion address http: //zpvluacf3b3cjxm7.onion

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