Ericsson boss Hans Vestberg was one of the keynote speakers at the gigantic CES show in January earlier this year.
Nästa once, in January 2015, Electrolux chief technology manager, Jan Brockman invited as one of the key note speakers. He shares the prestigious contract with top executives of Samsung Electronics, Intel, Ford, GM, Qualcomm and Philips.
One explanation is the company’s bet up the sensors, control electronics and software in their products, which in January Brockman talked about in an interview in New Technology earlier this year.
Developments in the appliance industry is similar to the auto industry, he said, but the price pressure on refrigerators and washing machines are much tougher.
– So we must develop innovative solutions for consumers to have counsel, said Jan Brockman in new technologies.
On the Electrolux are of course pleased to get the chance to showcase itself as a high-tech appliance company.
– Jan Brockman will give Electrolux perspective on how we and the world are affected by the increasingly widespread the use of phones and tablets, says Daniel Frykholm, Communications Manager at Electrolux.
– The online home begins after all get a completely different and larger relevance compared to a few years ago. And Jan will talk about how it affects the form and function of products ovens, refrigerators and washing machines.
Electrolux has no presence in CES, but has a refrigerator in a demonstration of connected products put together by Qualcomm.
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